Semrush

Paid

Analytics, Marketing & SEO, SEO Tools

Semrush is an all-in-one SEO and digital marketing platform that helps users with keyword research, competitor analysis, site audits, content optimization, and marketing analytics. It’s widely used by marketers, SEO professionals, agencies, and businesses.

Tips & Tricks to Get the Most Out of Semrush

Start with a site audit — Identify technical SEO issues before optimizing content.

Use keyword gap analysis — Compare competitors to find new ranking opportunities.

Track keywords regularly — Monitor rankings to measure SEO progress over time.

Use SEO Writing Assistant — Optimize content directly based on real-time SEO suggestions.

Create projects for each website — Keep data organized and track performance separately.

What Can Semrush Be Used For?

Keyword research and ranking tracking

Competitor analysis

Technical SEO audits

Content optimization and planning

Backlink analysis

Marketing analytics and reporting

Pricing Plans

Pro

$139.95/month

$117.33/mo yearly

5 projects
500 keywords to track
10k results per report
Site audit (100k pages/mo)

Try Free

Guru

$249.95/month

$208.33/mo yearly

15 projects
1,500 keywords to track
Content Marketing Toolkit
Historical data

Try Free

Business

$499.95/month

$416.66/mo yearly

40 projects
5,000 keywords to track
API access
Share of Voice metrics

Try Free

User Reviews

Daniel LawsMar 2, 2026

The cancellation process is terrible! The customer service since 2021 has been a dumpster fire. I filled out the form to avoid the renewal charges but didn't get a confirmation. Was charged the renewal fee anyway.

J. ArynMar 1, 2026

Expensive and deceptive. The service is very expensive. Most importantly they have one of the most deceptive practices regarding cancelling.

David StuartFeb 26, 2026

SEMrush are Scammers. You sign up for a 1-week free trial, they make it very unclear how you actually cancel, then you forget to cancel by 24 hours, and they refuse to refund you.